art director + designer
The theme chosen for the typography project was based on a personal experience. In 2020, I started a daily creative writing exercise that turned into a project. The exercise consisted of writing short phrases with my non-dominant hand. The concentration and effort required to write with the non-dominant hand proved to be very effective in the process of self-regulating my overstimulated autistic brain. The project lasted two years and is currently documented on Instagram at @raissagio.
Recognition:
@miamiadschool
CW: Rai Rochesso
AD: Rai Rochesso
Professor: Rafael Nascimento
The creative and typographic concept was inspired by the two-year creative writing project documented on @raissagio. Although it was an analog project, all writings were digitally preserved through photographs.
Upon analyzing the 905 photographs captured throughout the project, I noticed that the same letter often appeared in many variations. Since the writing was done with my non-dominant hand, there was a noticeable lack of consistency. The letters didn’t necessarily improve or deteriorate over time. It’s impossible to identify the first or last letter chronologically. This evolution mirrors the experience of life itself, which is defined by multiple beginnings, middles, and ends.
The overlapping of letters was intentionally developed to reflect this idea of layered beginnings, middles, and ends while also creating a sense of texture—a typographic texture.
The textured design in the book represents the overstimulation of the brain and sensory experiences, both of which are central to my lived experiences and, by extension, my writings.
The rounded-edge artwork on the cover mimics the booklets used during the writing project. The auxiliary typeface, FreightMacro Pro, was chosen for its smooth readability and retro/analog aesthetic.
Upon analyzing the 905 photographs captured throughout the project, I noticed that the same letter often appeared in many variations. Since the writing was done with my non-dominant hand, there was a noticeable lack of consistency. The letters didn’t necessarily improve or deteriorate over time. It’s impossible to identify the first or last letter chronologically. This evolution mirrors the experience of life itself, which is defined by multiple beginnings, middles, and ends.
The overlapping of letters was intentionally developed to reflect this idea of layered beginnings, middles, and ends while also creating a sense of texture—a typographic texture.
The textured design in the book represents the overstimulation of the brain and sensory experiences, both of which are central to my lived experiences and, by extension, my writings.
The rounded-edge artwork on the cover mimics the booklets used during the writing project. The auxiliary typeface, FreightMacro Pro, was chosen for its smooth readability and retro/analog aesthetic.